McDonald’s Corp. (NYSE:MCD) has filed not one, not two, but 10 metaverse trademark applications for digital and hybrid digital-physical products and services.
What Happened: Trademark attorney Josh Gerben pointed out in a Wednesday tweet that McDonald’s requested the registration of as many as 10 trademarks, suggesting the fast-food giant may be planning to launch “a virtual restaurant featuring actual and virtual goods” and “operating a virtual restaurant featuring home delivery.”
The patents also describe virtual food and beverage products, downloadable multimedia files, online retail of virtual goods and entertainment services featuring online concerts.
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The report follows recent reports that Tesla Inc. (NASDAQ:TSLA) CEO Elon Musk offered to eat a McDonald’s Happy Meal on television if the company accepts Dogecoin (CRYPTO: DOGE) as payment, to which the fast-food giant responded by saying that it will agree to Musk’s request only if Tesla accepts “grimacecoin” — a fake coin depicting the McDonaldland mascot Grimace. Some are now hoping that the firm will rethink its answer once it deploys its metaverse strategy.
