Miami Beach, FL / January 20, 2022 – ALFI (NASDAQ:ALF) (“Alfi”), an AI enterprise SaaS
advertising platform, announced today it has reached an agreement with Slice Wireless
Solutions, Inc. d/b/a SmartCity Wireless Solutions of BWI, Inc. an award-winning wireless
solution provider, and will begin installations of its “targeted” artificial intelligence (AI) digital
advertising technology in multiple kiosks located within the Baltimore-Washington International
Thurgood Marshall Airport (“BWI Marshall”). This includes an initial installation of six digital
kiosks to be operated in key locations within BWI Marshall. Alfi expects the digital kiosks will be
operational by the end of the first quarter of 2022 and will run through January 31, 2024.
Utilizing ALFI’s technology, BWI Marshall can optimize its network of kiosks to deliver powerful
brand reach, dynamic interactive visuals, and tailored messaging capabilities by gender,
geography, and other non-invasive audience data metrics, all in real-time. Alfi’s computer vision
is constantly identifying and matching audience data with brands to deliver instantaneous and
personalized relevance, significantly increasing brand engagement and transactions by
matching and delivering the right message to the right person, at the right time in a responsible
and privacy compliant manner.
Digital technologies, such as these AI kiosks, can create a more unique, engaging experience
than traditional “advertising only” channels, as digital kiosk advertising has been proliferating in
densely populated areas such as airports.
Ricky D. Smith, Executive Director, CEO, Baltimore-Washington International Thurgood
Marshall Airport, said, “BWI Marshall strives to be at the forefront of improving the passenger
experience while traveling through the airport, and we are excited about the ability of Alfi to
support this effort by significantly enhancing the performance of our traditional kiosks.”
“We find Alfi Kiosks create an excellent opportunity to interact with consumers about a brand,
message, or product that is more relevant and timelier, making for a happier consumer and an
opportunity to generate additional revenue,” said Josie Dressendofer, President of SmartCity
Wireless Solutions of BWI, LLC.
“We are very excited to begin the first installations of our proprietary AI advertising platform on
multiple digital out of home advertising kiosks within the BWI Marshall airport,” said Peter
Bordes, Interim CEO and Board Member. “The ability to deliver highly relevant national and
localized brand messages, married with customizable content experiences, can help companies
enhance their sales and marketing programs, better engage with consumers and further expand
the value of their digital signage advertising campaigns.”
About SmartCityWireless Solutions of BWI, LLC./Slice Wireless Solutions, INC.
SmartCity won the largest airport contract awarded in 2020 as the exclusive wireless provider at
BWI Marshall for 15 years covering the redevelopment of all wireless technologies Wi-Fi ,
DAS, and other wireless networks. At BWI Marshall, Slice has installed a patent pending,
neutral host, Super Network called WiSNET that allows wireless technologies to plug-n-play into
one managed airport-wide Wi-Fi system. www.slicewifi.com
About Alfi Inc.
Alfi, Inc. provides solutions that bring transparency and accountability to the digital out-of-home
advertising marketplace. Since 2018, Alfi, Inc. has been developing its artificial intelligence
advertising platform to deliver targeted advertising in an ethical and privacy-conscious manner.
For more information, please visit: https://www.getalfi.com
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