- Digital Brands Group Inc (NASDAQ:DBGI) said its new multi-brand website has seen a 462% increase in e-commerce revenue since its launch on October 23, 2022.
- The website, www.bailey44.com, offers products across Digital Brands’ women’s labels, including Bailey 44, Stateside, and dstld.
- Customers can purchase women’s products from a single destination rather than having to shop each brand’s dedicated websites separately.
- Since the launch, the company has seen 36.5% increase in average order value to $280 per order from $205.
- The company noted customers purchased multiple brands in one order, supporting the belief that the customer wants to buy across various brands.
- “By focusing our advertising dollars on the new multi-brand site and slowing spend on the dedicated brand websites, we’ve been able to reduce our total advertising spend,” said chief marketing officer Laura Dowling.
- Price Action: DBGI shares are trading higher by 2.01% at $0.0712 on the last check Monday.
Snap One Holdings Q2 Adj. EPS $0.23 Beats $0.16 Estimate, Sales $253.31M Beat $249.97M Estimate
Snap One Holdings (NASDAQ: SNPO) reported quarterly earnings of $0.23 per share which beat the analyst consensus estimate of $0.16 by 43.75 percent. The company reported quarterly sales of $253.31 million which beat the analyst consensus estimate of $249.97 million by 1.33 percent.
