- ComScore Inc (NASDAQ:SCOR) collaborated with advertising software company Viant Technology Inc (NASDAQ:DSP) to integrate ComScore’s entire contextual Activation suite into Viant’s advertising software, Adelphic.
- The arrangement enables Viant’s advertisers to leverage ComScore’s cookie-free targeting solutions, including brand protection, contextual relevance, keyword targeting, innovation, Predictive Audiences, to transform audience targets into privacy-friendly contextual signals.
- Viant’s customers will have access to ComScore’s entire contextual Activation suite, which harnesses the power of Predictive Audiences.
- The Predictive Audiences help brands to reach granular audiences aligned to their campaign goals based on TV viewership, OTT consumption, and consumer behaviors in a cookie-free environment.
- Price action: SCOR shares traded lower by 1.61% at $4.29, and DSP shares are trading lower by 0.07% at $28.67 on the last check Wednesday.
Village Farms Intl Q2 EPS $(0.06), Sales $70.40M Up From $47.60M YoY
Village Farms Intl (NASDAQ: VFF) reported quarterly losses of $(0.06) per share. The company reported $70.40 million in sales this quarter. This is a 47.90 percent increase over sales of $47.60 million the same period last year.