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Huge Jump In NBA Crypto Sponsorships, From $2M To $130M: Report

Cryptocurrency sponsorship spending for the National Basketball Association (NBA) has seen a significant spike over the previous season.  According to data from IEG consultancy and its Sponsorship Intelligence Database, the NBA has seen an increase in crypto company sponsorship from $1.75 million in the 2020-21 season to $130 million this season.

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How Mainstream Industries Can Adapt To The New Web 3.0 Reality

Emelie Olsson, Director Artist Relations & Founder, CORITE With the rise of younger, more tech-savvy fans and the impending arrival of Web 3.0, the sports, media, and arts industries are undergoing a digital revolution. For many businesses, the choice is clear: adapt or lose ground to more innovative competitors.

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